Businesses, small or large, aim to expand their customer base, become more successful than their competitors, thus achieving revenue margins exceeding expectations.
While growing your business and increasing cash flow, you might focus more on your specialized marketing efforts. However, with every customer interaction being an opportunity to grow the company, your field staff can be a jackpot, paving the way for realizing your sales targets.
If you own a small or medium-sized firm, managing field staff can be quite a challenge, and it is where you will find lanyards very resourceful. To start with, your field staff can use them to display their ID cards, while with different colors, you could coordinate your field techs according to their designations. Here’s what you need to consider while purchasing the perfect cords for your field staff, keeping in mind their interests.
Choose the Right Material
Knowing your field staff job profile will help you determine the kind of material you should purchase. Typically, you will find the straps in polyester, polypropylene, nylon and even bamboo.
If you want a diverse product, you could go for nylon or polyester, as they are smooth, comfortable and relatively inexpensive.
Decide the Best Suitable Design
Reputable stores present an array of designs that you can choose from, depending on your field staff’s different working environments. The most common prototypes you will find on the market would be round and flat.
The round version works well for events where your field staff are your representatives, such as brand promotions and company meetups. On the other hand, flat lanyards are perfect for professional working conditions, like when your field team is at your corporate office.
Find A Usable End Fitting
Your field staff has their feet on the forefront, facing your potential clients. They need to be always well-equipped to represent your company confidently on any platform. Every minute detail counts, including badge holder, keyring and pen holder.
Consider the usability to finalize the attachment; you will find plenty of options on popular online store sites, from swivel hook, detachable buckle to bulldog clip.
Choose the Perfect Color Coordinated Cords
You would already have a color that reflects your organization’s vision and mission. On the same lines, you need to choose the perfect color cords for your field techs to strike the right note with your prospective customers.
To make a great impression, you could go for bright colors or play safe with traditional options. When you search online outlets, you will find black, shades of blues and reds, even the U.S. flag.
Decide the Right Width
Depending on your field team’s work assignments, you can decide the appropriate width. If their job demands meeting critical clients, broader options are the best way to represent your business to your audience.
There are options like 5/8″, 3/8″ and 1/8″ available online; you can find the best suit based on your team’s roles and responsibilities.
Consider the Rigidity Factor
As your field staff directly interacts with your clients, they may have to travel a lot from one customer’s workplace to another. Meanwhile, they need to keep their belongings, such as smart cards and ID badges, safe for security reasons.
What you need is a heavy-duty lanyard that comes with a breakaway clip and hard plastic rigid name tag protector, securing the ID card to the maximum.
Check for Additional Features
There are chances when your field staff might have to visit various customer locations and have to carry more than one ID badge. Also, there can be situations when they have to wear outfits, adhering to customer policies.
In such cases, you could go for cords with additional features, like those that can hold up to 3 ID badges or locking retractable badge reel equipped straps.
Look for Bulk Purchasing Options
If you have a large firm leading a massive field tech team, ordering breakaway cords in bulk is an ideal option. When you check the dealer’s website, you can see how many pieces you can purchase at a time. Some give options like 25-49, 50-99 and so on up to 500+, with each quantity range at a discounted price.
If you are a smaller company, you could choose the required quantity sold individually depending upon the headcounts.
Final Thoughts
Field staff can make the best deals, where both parties enjoy the benefits. While they use their technical knowledge to help clients make informed decisions, these agreements are usually in favor of your business.
The key is to keep your staff motivated, and presenting them with high-quality lanyards is one of the best opportunities to show that you respect their efforts. Look for a reputable dealer and choose the cord type that best suits your field staff’s job description, bolstering their sense of pride in working for your organizational growth.
